Digital Campaigns and CRM

Turning data into connection.

I design and manage digital campaigns that not only perform — they build relationships.
From automation to analytics, I bring clarity and creativity to every stage of the customer journey.

BREED Australia

CRM Implementation & Marketing Transformation

Introduced HubSpot CRM and launched BREED's first $120k marketing plan.

+22% tenant enquiries
+25% engagement
+40% media coverage
+50% productivity gain

P&O Cruises Australia

Onboard Revenue & Experience Transformation

Drove multi-channel onboard revenue campaigns and led digital experience redesigns and optimisations.

+20% sales enquiries
+25% email engagement
+9 NPS points
Significant Annual Revenue Uplift

Elizabeth Richards

E-Commerce & Brand Expansion

E-commerce transformation, quadrupled online sales during Covid, expanded national reach.

+35% CTR
+1M+ Annual Uplift
+22% Loyalty Increase
+40% Reach Expansion

Tools &
Capabilities

Digital Campaigns and CRM

Turning data into connection.

Tools & Capabilities

Tools &
Capabilities